Communication isn’t just about the customer and the outside world – your staff are just as important.
We work with world renowned manufacturers and some of the region’s biggest employers, acting as an extension of their teams to help them communicate with their workforce effectively and creatively.
WHAT DO WE DO?
Our communications services include:
NEWSLETTERSWe’ve been producing staff newsletters since our business was formed. We write, design, edit, proof and print-manage newsletters for businesses who have anything from 100 staff to over 1,000, often across multiple sites.
TRAININGWe produce materials that help businesses deliver training sessions that uphold brand values whilst communicating with a very specific audience. Previous projects include training brochures, workbooks and questionnaires.
RECRUITMENTIt’s important to sell your brand, products and services in the best possible light to potential recruits and future workforce. We can help with folders and brochures, banner stands and promotional giveaways for recruitment events.
STAKEHOLDERSBusinesses mustn’t overlook the importance of stakeholder engagement. Partners, support organisations and community groups should be given consideration, particularly by companies with CSR programmes.
COMMUNICATIONS CASE STUDY: NSK BEARINGS
NSK is a global manufacturing giant supplying automotive parts around the world.
LEC manages all internal communications and external marketing requirements for the firm’s Peterlee bearings manufacturing plant.
The client first approached us after an internal audit by its parent company had highlighted the need for a better internal communications strategy. We produced the firm’s first staff newsletter, NSK Local, in 2012.
Our team now produces four issues every year. Each issue is packed full of corporate and people news and has been singled out by NSK’s European management team for the quality of content and design. The printed newsletter goes out to all employees within the Peterlee plant and gets distributed electronically across NSK locations worldwide.
We have also designed and written recruitment brochures to promote the company to future workers and a promotional flyer to showcase the benefits of joining the NSK team.
We never underestimate the importance of effective communications and design at all levels – including employees and potential new recruits.